Posted on Date Posted by Roger Lazenby on 23rd Feb 2026
The New Boston Tile Collection
Urban Charm Meets Modern Living: The New Boston Tile Collection
⏱️ Average read time: 4–5 minutes | ✏️ Written by Roger Lazenby
The "industrial look" has evolved. While it once conjured images of cold steel and raw concrete, today’s urban-inspired interiors are all about warmth, texture, and character. Enter the Boston Collection.
By shrinking the classic masonry brick into a slim, elegant 7x28cm porcelain format, this collection takes the rugged appeal of exposed brickwork and refines it for the modern home. Whether you are designing a moody bathroom sanctuary or a bright, textural kitchen splashback, the Boston range offers the perfect blend of heritage aesthetics and contemporary design.
Why We Love the Slim Brick Format
The magic of the Boston collection lies in its unique 7x28cm proportions. Here is why this format is a game-changer:
- Endless Layout Possibilities: The elongated "skinny brick" silhouette gives you the freedom to move beyond standard brick bonds. Try a striking double-herringbone or a modern vertical stack to completely alter the vibe of your room.
- Rich, Tactile Texture: These tiles feature slightly irregular edges and a beautifully weathered surface, bouncing light around the room and adding deep visual interest to otherwise flat walls.
- Porcelain Practicality: Unlike real exposed brick, which is porous and hard to clean, these porcelain tiles are highly durable, water-resistant, and effortless to maintain—making them perfect for wet rooms and busy kitchens.
Explore the Boston Colour Palette
From minimalist neutrals to dramatic statement hues, let’s explore the five distinct finishes in the Boston lineup.
1. Boston Downtown White (7x28cm)
Downtown White is the perfect antidote to the sterile, flat white tile. Featuring a softly weathered, off-white patina, it mimics the charm of aged painted brickwork. It provides a bright, neutral canvas while still offering a rich, tactile depth when caught by under-cabinet lighting.
Style Tip: Lay these tiles in a straight "stacked" grid pattern with a contrasting charcoal grout. This creates a rhythmic, architectural feel that bridges the gap between classic and ultra-modern.
2. Boston Dorchester Red (7x28cm)
A love letter to classic city brownstones, the Dorchester Red captures the multi-tonal soul of kiln-fired clay. Featuring deep crimsons, burnt oranges, and earthy browns, this tile brings instant warmth and a sense of historic permanence to any space.
Style Tip: Create a stunning focal point in a mudroom, hallway, or around a fireplace surround. Laid in a classic herringbone pattern, it offers the aesthetic of a centuries-old floor with modern porcelain durability.
3. Boston Fenway Blue (7x28cm)
If you want to make a moody, sophisticated statement, Fenway Blue is your tile. Inspired by Victorian engineering bricks, it boasts a deep, inky indigo hue with slate-grey undertones. It grounds a room with a sense of dramatic gravity.
Style Tip: This tile is incredible for a "wet zone" bathroom feature wall. Pair it with brushed brass or matte gold fixtures—the dark, matte texture of the tile against the warm metal creates a luxurious, high-contrast sanctuary.
Feel the Texture for Yourself
The true beauty of the Boston Collection is in its tactile, weathered finish. We highly recommend seeing these stunning brick-effect tiles in person to appreciate their unique character and tonal variations.